About Us

Outdoor advertising is a vital part of the Texas landscape.  As the Texas economy grows, the out-of-home media industry plays an even more vital role in helping local businesses mirror that trend.

As the Texas economy continues to grow, the outdoor advertising industry has an even more vital role in that growth helping local businesses.  Outdoor advertising companies and related industries provide over 23,000 Texas jobs. Each year industry activity leads to sizable gains in Texas business activity including $1.3 billion associated with related manufacturing activity and $676.7 million in gross product output.  The combined effects of the outdoor advertising industry generate approximately $106.4 million in state fiscal revenues annually. 

Billboards influence the decision-making and buying habits of Texans every day, thereby “boosting” the Texas economy

Three-fourth of outdoor advertisers are Texas-owned companies--many are small businesses who cannot afford to use other advertising media. 

Additionally, Texas landowners receive an estimated $90 million in annual lease payments--many are retired or on fixed incomes. 

Throughout its history, this industry has given back to the communities in which it operates.  Hundreds of local charities depend on donated advertising space on billboards every year to raise much-needed funds, make people aware of issues, provide much-needed help to local law enforcement and generally to educate the public.